Why interactive content?

I was in good company last night, addressing friends old and new at the latest meeting of the London Flash Platform User Group.

Over the course of an hour, I stepped through some of the ways we use Flash in the newsroom to help present stories in an interactive manner. The ability to integrate dynamic graphics and rich media provides digital journalists with a powerful palette and I wanted to share how some of our more successful features came together.

After telling the story of how one of Steve Jobs' favourite iPad apps started life as a Flash prototype, I finished up with some thoughts on the difficulties facing developers trying to get similar results with HTML5. This triggered a rewarding debate with several people describing their experiences, good and bad.

As always, the peerless Tink has everything taped so you can watch again or download the slides here.